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GDPR

GDPR Checklist – the direct marketing edit

Nobody likes a smart Alec. And nobody takes kindly to being told what to do. But, when it comes to GDPR, many marketers are asking...

November 29, 2017

GDPR

GDPR Checklist – the direct marketing edit

Nobody likes a smart Alec. And nobody takes kindly to being told what to do. But, when it comes...

GDPR

GDPR and direct mail will win the day

I was reading a post from a very grumpy chap on my LinkedIn network. He was bemoaning the fact that countless consultants and...

November 1, 2017

GDPR

GDPR and direct mail will win the day

I was reading a post from a very grumpy chap on my LinkedIn network. He was bemoaning the fact...

GDPR

GDPR - overwhelmingly good news for marketers

Being a marketer means relishing a challenge. Because, let’s face it, if you don’t you’re in the wrong job! The last 20 years has...

September 27, 2017

GDPR

GDPR - overwhelmingly good news for marketers

Being a marketer means relishing a challenge. Because, let’s face it, if you don’t you’re in the...

GDPR

GDPR – the story so far

The new legislation creates an onus on companies to understand the risks they create for others, and to mitigate those risks.

In...

March 22, 2017

GDPR

GDPR – the story so far

The new legislation creates an onus on companies to understand the risks they create for others,...