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customer experience, customer journey, Retail

5 Customer Experience Rules

Customer experience and customer service are often confused. Though not necessarily the same thing one (i.e. experience) is often...

January 20, 2016

customer experience, customer journey, Retail

5 Customer Experience Rules

Customer experience and customer service are often confused. Though not necessarily the same...

customer experience, customer journey, Retail, Big Data

Six rules for retail success in 2016

For many retailers Christmas wasn’t the consumer “spend fest” they’d hoped for. And, according to the KPMG/Ipsos Retail Think Tank,...

January 13, 2016

customer experience, customer journey, Retail, Big Data

Six rules for retail success in 2016

For many retailers Christmas wasn’t the consumer “spend fest” they’d hoped for. And, according...

customer experience, Personalisation, Personalised Gifts, Retail

Customers expect 24/7 on personalised gifts, as standard

It’s said that the recession made the consumer more demanding. Referencing its New Consumer research, Euro RSCG Biss Lancaster’s...

October 21, 2015

customer experience, Personalisation, Personalised Gifts, Retail

Customers expect 24/7 on personalised gifts, as standard

It’s said that the recession made the consumer more demanding. Referencing its New Consumer...

Retail, Marketing

Five key marketing trends

Fashion is said to be an ever-revolving door. One season a look is “in” and then the next, inexplicably, it seems that no one would...

August 19, 2015

Retail, Marketing

Five key marketing trends

Fashion is said to be an ever-revolving door. One season a look is “in” and then the next,...

Personalisation, Personalised, Personalised Promotional Marketing, Retail

The appeal of packaging (and why Roses will never be the same)

The country was outraged by news at the end of May that Cadbury's Roses were changing their wrappers, getting rid of the twisted...

July 23, 2015

Personalisation, Personalised, Personalised Promotional Marketing, Retail

The appeal of packaging (and why Roses will never be the same)

The country was outraged by news at the end of May that Cadbury's Roses were changing their...

ideas, Retail

Retail Display Ideas

While we don’t feel we’ve got the monopoly on new ideas, we do try pretty hard to be innovative when customers are looking for...

July 17, 2015

ideas, Retail

Retail Display Ideas

While we don’t feel we’ve got the monopoly on new ideas, we do try pretty hard to be innovative...